Strategic Analysis (MSB206)

In today's dynamic and uncertain market landscape, the ability to foster strategic thinking and conduct strategic analysis is pivotal for companies striving to thrive and adapt. Strategic thinking empowers businesses to navigate the complexity of the market, fostering agility and innovation, ultimately ensuring they can proactively respond to changing circumstances and maintain a competitive edge. Meanwhile, strategic analysis enables organizations to decipher evolving market trends, and identify opportunities, providing the essential foundation for informed decision-making.

This course is tailored for students in the management major. It offers an in-depth exploration of strategic analysis using theories in Industrial Organization, with a strong emphasis on a strategic thinking mindset, practical applications, and real-world case studies. In this course, students will cultivate the ability to think strategically and critically and utilize real-world case studies to translate theoretical knowledge into practical applications. This course is designed to equip students with concepts, theories, techniques, and tools on strategic analysis for decision-making in business and management.


Course description for study year 2024-2025. Please note that changes may occur.

Facts

Course code

MSB206

Version

1

Credits (ECTS)

10

Semester tution start

Spring

Number of semesters

1

Exam semester

Spring

Language of instruction

English

Learning outcome

Knowledge

Upon completion of the course, students will gain knowledge of:

  • Concepts and theories in Industrial Organization
  • Analytical methods in Game Theory
  • Techniques for strategic analysis

Skills

Upon completion of the course, students will be able to:

  • Think strategically and critically
  • Apply theories and techniques to analyze cases and provide solutions to the identified business problems

Required prerequisite knowledge

None

Exam

Group portfolio, Individual exam and Class participation

Form of assessment Weight Duration Marks Aid
Group portfolio 2/5 Letter grades
Individual exam 3/5 4 Hours Letter grades

Coursework requirements

2/3 attendance of all sessions

To be eligible for a grade in the course, students must meet the following requirements:

  • 2/3 attendance of all sessions starting from week 1 of teaching
  • Pass all parts of the assessment

Course teacher(s)

Course coordinator:

Hongyan Shi

Study Program Director:

Yuko Onozaka

Method of work

In this course, you will learn through a mixture of lectures, teamwork, case discussions, and independent study.

Expectations: 280 ECTS hours are divided into lectures, case discussions, teamwork, and independent study of course material.

Open for

Industrial Economics - Master of Science Degree Programme Master of Science in Accounting and Auditing Business Administration - Master of Science
Exchange programmes at UIS Business School

Course assessment

There must be an early dialogue between the course supervisor, the student union representative and the students. The purpose is feedback from the students for changes and adjustments in the course for the current semester.In addition, a digital subject evaluation must be carried out at least every three years. Its purpose is to gather the students experiences with the course.

Literature

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