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Organizing for Innovation: B2B Projects, Task Configuration, and Outcomes

Friday 26 February 2021 18:00-19:00,
International Webinar.

Assistant Professor Elham Ghazimatin at the UiS Business School will present her research on how projects can be organized for the superior performance. The webinar is organized by The Pennsylvania State University, Smeal College of Business.

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Organizing for Innovation: B2B Projects, Task Configuration, and Outcomes

Assistant Professor Elham Ghazimatin

Presented By:  Elham Ghazimatin, Assistant professor in Marketing, The University of Stavanger Business School (UiS)

Webinar Date:  February 26, 2021

Time:  18:00 - 19:00 (Noon – 1:00PM Eastern Time - US)

Registration:

The Pennsylvania State University, Smeal College of Business, On February 26, 2021: https://isbm.org/b2b-research-webinar-series/

About the Presenter:

Professor Elham is a PhD graduate in marketing from the University of Melbourne, Australia and an Assistant Professor in marketing at the University of Stavanger (UiS) Business School. Her primary research interest is the governance of temporary organizations or so-called projects. Using secondary data and econometric methods, she examines how projects can be organized for the superior performance. Projects are dominant in many areas, such as film making, defense, and construction yet remain largely unstudied. In her dissertation Elham studies, for example, how buyers can select and incentivize suppliers, appropriate for conditions, to minimize costs. She also considers how supplier decisions to outsource determine buyer outcomes, such as innovation. Such studies bring important and new theoretical insights while also holding important implications for practitioners.