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Kenneth Henning Wathne

Professor

Handelshøgskolen ved UiS
Avd. for innovasjon, led. og mark.føring
EOJ SV-226
Bio

Kenneth H. Wathne is Professor of Marketing at University of Stavanger Business School and Adjunct Professor of Marketing at BI Norwegian Business School. Prior to joining the faculty at University of Stavanger and BI Norwegian Business School, Wathne worked as an Assistant Professor of Marketing at University of Wisconsin-Madison. Professor Wathne earned his Ph.D. at the Copenhagen Business School.
He has published several highly cited articles in the Journal of Marketing and the Journal of Marketing Research, contributed to book chapters on interorganizational relationships, and currently serves as an Area Editor for the International Journal of Research in Marketing and on the Editorial Review Board of the Journal of Marketing, Journal of Retailing, AMS Review, Journal of Business-to-Business Marketing, and Journal of Personal Selling & Sales Management.
Wathne's teaching interests include marketing strategy, interorganizational relationships, business-to-business marketing, and marketing analytics. He is four-time recipient of the Mu Kappa Tau Marketing Professor of the Year award.
Prior to entering academia, Wathne worked as a project consultant and project manager with the Norwegian Institute for Research in Marketing. Wathne earned his MSc in marketing and strategy and a BSc in marketing from BI Norwegian School of Management in Oslo, Norway.

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Publikasjoner
  • Vitenskapelige publikasjoner
  • Bøker og kapitler
    • Sande, Jon Bingen; Abrahamsen, Morten H.; Wathne, Kenneth Henning; Jensen, Henrik; Ghosh, Mrinal

      (2022)

      Relasjonskontrakter i offentlige anskaffelser på e-helsefeltet.

      Volum 2022.

      Hefte 1.

    • Zavyalov, Gennady; Wathne, Kenneth Henning; Hunneman, Auke

      (2018)

      Analyzing the Dynamic Interdependence of Network Structure and Performance in Board Interlocks.

      ISBN 978-82-7644-794-1.

    • Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke

      (2018)

      Antecedents and consequences of unplanned alliance terminations.

      ISBN 9788282471343.

      Hefte 4/2018.

    • Wathne, Kenneth; Heide, Jan B.

      (2001)

      Relationship governance in a vertical network context.

      Handelshøyskolen BI.

      ISBN 82-7042-467-6.

      Hefte 6/2001.

  • Formidling
    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal; Jensen, Henrik

      (2021)

      The role of cross-understanding in complex problem solving in interorganizational relationships.

      B2B Marketing Research Online Seminar Series (BROSS);

      2021-06-03.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal; Jensen, Henrik

      (2021)

      The role of cross-understanding in complex problem solving in interorganizational relationships.

      2021 AMA Winter Academic Conference;

      2021-02-17 - 2021-02-19.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal

      (2019)

      A problem-finding and problem-solving perspective to customer solutions: the role of cross-understanding and relational contracting.

      2019 AMA Winter Academic Conference;

      2019-02-22 - 2019-02-24.

    • Mariia, Koval; Wathne, Kenneth Henning; Hunneman, Auke

      (2017)

      Alliance Termination and Firm Idiosyncratic Risk: The Role of Governance Misfit.

      23rd Nordic Workshop on interorganizational research;

      2017-04-26 - 2017-04-28.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal

      (2017)

      Microfoundations of Value Creation and Relational Contracting in B2B Relationships: the Role Cross-understanding.

      SIOE 2017 (Society for institutional & organizational economics);

      2017-06-23 - 2017-06-25.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal

      (2017)

      Microfoundations of value creation and relational contracting in B2B relationships: The role of cross-understanding.

      Nordic Workshop on Interorganizational Research;

      2017-04-26 - 2017-04-28.

    • Yilmaz, Tuba; Antia, Kersi; Wathne, Kenneth Henning; Wuyts, Stefan

      (2017)

      Crises in Multilateral Co-branding Alliances: Consequences for Member Firms.

      Winter Educator’s AMA Conference;

      2017-02-17 - 2017-02-19.

    • Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel

      (2016)

      Termination of R&D Alliances: The Role of Formal and Informal Governance.

       Knowledge & Innovation, Cooperative Strategy, and Entrepreneurship Paper Development Workshop at Strategic Management Society Annual Conference;

      2016-09-17 - 2016-09-20.

    • Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel

      (2016)

      Termination of R&D Alliances: The Role of Formal and Informal Governance.

      EMAC 2016 Annual Conference;

      2016-05-24 - 2016-05-27.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal

      (2016)

      The Micro-Foundations of Value Creation in B2B Relationships: The Role of Cross-Understanding.

      ISBM Academic Conference 2016: Advances in Business-to-Business Marketing;

      2016-08-03.

    • Sande, Jon Bingen; Wathne, Kenneth Henning; Ghosh, Mrinal

      (2016)

      Does interorganizational cross-understanding matter in buyer-supplier relationships?.

      EMAC;

      2016-05-24 - 2016-05-27.

    • Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke

      (2015)

      Governing alliance portfolios: alliance termination decisions under relational risks and structural constraints.

      EMAC Doctoral Colloquium 2015, Leuven (Belgium), advanced track ;

      2015-05-24 - 2015-05-26.

    • Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke

      (2015)

      The Stability of R&D Alliances: Complementary Role of Formal and Informal Governance.

      NFB Research School Conference 2015 in Trondheim (Norway);

      2015-08-25 - 2015-08-26.

    • Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke

      (2015)

      Termination of R&D alliances: the role of formal and informal governance.

      SMS Annual International Conference;

      2015-10-03 - 2015-10-06.

    • Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke

      (2015)

      Termination of R&D alliances: the role of formal and informal governance.

      The 6th Israel Strategy Conference ;

      2015-12-20 - 2015-12-22.

    • Wathne, Kenneth Henning

      (2014)

      John A. Howard/AMA Doctoral Award Competition.

      2013 Winter Marketing Educators’ Conference;

      2014-03-02 - 2014-05-02.

    • Wathne, Kenneth Henning; Antia, Kersi; Mani, Sudha

      (2013)

      Governance and Bankruptcy in Franchisor-Franchisee Relationships.

      35th ISMS Marketing Science Conference 2013;

      2013-07-11 - 2013-07-13.

    • Wathne, Kenneth Henning

      (2013)

      Howard/AMA Doctoral Award Competition.

      American Marketing Association Winter Educator’s Conference;

      2013-02-15 - 2013-02-17.

    • Sande, Jon Bingen; Wathne, Kenneth Henning

      (2012)

      Measuring relational norms as higher-order belief structures.

      Johan Arndt Konferansen;

      2012-05-30 - 2012-06-01.

    • Wathne, Kenneth Henning

      (2010)

      Customer Identification in Marketing Alliances: Does it Matter Whom They Identify With?.

      INFORMS Marketing Science conference;

      2010-06-17 - 2010-06-19.

    • Wathne, Kenneth Henning

      (2010)

      Hybrid Governance Mechanisms, Ownership Contexts, and Performance Outcomes in Marketing Relationships.

      ISBM Academic Conference;

      2010-08-11 - 2010-08-12.

    • Wathne, Kenneth Henning

      (2010)

      Customer Identification in Marketing Alliances: Does it Matter Whom They Identify With?.

      ISBM Academic Conference;

      2010-08-11 - 2010-08-12.

  • Kunstnerisk produksjon
  • Kommersialisering
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